Concierge Ballroom
Ballroom, Latin and Swing lessons, socials and events in Philadelphia
A ballroom dance studio offering instruction in American and International style dances including Waltz, Tango, Foxtrot, Cha Cha, Rumba, and Swing.
Photo: Concierge Ballroom via Google
Before your first class
The studio is explicitly built around accessibility; Jordan Tait specialises in working with beginners, and all group classes welcome dancers with no prior experience.
Wear shoes that are easy to swivel in; sneakers, flip-flops and wedges are not ideal.
Located one block from 8th Street Station (Market Frankford Line, with transfers to Broad Street Line and PATCO).
About this studio
Concierge Ballroom opened in February 2017 with a straightforward mission: to make partner dancing more accessible and approachable in Philadelphia and its surrounding areas. The studio was founded by Colleen Cheong, who transitioned from a career as a molecular biologist to become a full-time dance instructor and professional dancer after discovering ballroom, Latin and swing in 2005.
The studio teaches nearly 20 styles of dance across three main families. Ballroom styles include Waltz, Foxtrot, Tango, Viennese Waltz, Quickstep, Peabody and Country Two-Step. Latin styles include Rumba, Cha Cha, Bolero, Mambo, Salsa, Bachata, Merengue and Samba. Swing includes Jitterbug and West Coast Swing. Instruction is available at all levels, from complete beginners through advanced and competitive dancers.
The teaching team includes Colleen Cheong (studio owner and instructor), Aaron Mitchell (who holds a BFA in Dance and Massage Therapy from Temple University and has performed with companies including Brian Sanders JUNK and Philadanco), Jordan Tait (who brings over 25 years of dance experience and specialises in beginner instruction and wedding first dances), Anna Saleem (with over 15 years of professional experience in International Standard, Latin, American Smooth and American Rhythm, formerly based in Manhattan), and Sat Sugita (studio manager who came to partner dancing through West Coast Swing in 2023). The studio also hosts Esther Teh as an Artist in Residence, certified in Bachata Sensual by Korke y Judith.
Group classes run on a fixed schedule: West Coast Swing on Monday evenings in three levels (Newcomer, Beginner Novice and Advanced Novice), and Latin styles on Tuesday nights with Salsa Level 1 and Intro to Salsa classes at 6:30–7:30pm and Bachata Level 1 at 8–9pm, with open practice from 7:30–8pm. Private lessons are available for social dancing, performance training and competitive coaching, including Pro/Am competition partnerships. The studio offers a New Student Offer of two 30-minute private lessons and one dance social for $59.
Beyond classes, Concierge Ballroom runs regular social dances and special events. Controla Fridays, held on the 1st and 3rd weekends of the month, feature complimentary lessons, food and alcohol for ages 21+. The studio hosts monthly themed socials—recent events have included Halloween costume socials, West Coast Swing workshops with visiting instructors, and genre-specific nights like Pasito (Bachata and Zouk), Baila Conmigo (Afro-Latin for single sapphics, 21+) and Swingadelphia Socials featuring workshops and mini competitions. Wedding packages include consultation, first dance lessons, parent dances and general confidence coaching for the reception. The studio also offers rentals for rehearsals, performances and choreography.
What to expect
Your first visit
You'll meet with an instructor who will learn your goals and create a custom plan. Classes are welcoming to all levels and all backgrounds—no partner required. Socials are casual, low-pressure evenings where you can dance with other students and instructors to live music or DJs.
Instructors
Who teaches here
The teaching team includes Colleen Cheong (founder and instructor since 2005), Aaron Mitchell (Temple University BFA graduate with experience in ballroom, ballet, modern, jazz and hip hop), Jordan Tait (25+ years of dance experience, specialising in beginners and wedding instruction), Anna Saleem (15+ years of professional ballroom and Latin coaching), Sat Sugita (studio manager and West Coast Swing specialist), and Esther Teh (Artist in Residence, certified in Bachata Sensual).
New to dancing?
What beginners can expect
The studio is explicitly built around accessibility; Jordan Tait specialises in working with beginners, and all group classes welcome dancers with no prior experience.
What to wear and bring
Before your first class
What to bring
Wear shoes that are easy to swivel in; sneakers, flip-flops and wedges are not ideal. Comfortable clothing is fine for starting out; most longer-term dancers purchase dance shoes.
Studio history
Concierge Ballroom was founded in February 2017 by Colleen Cheong, who left a career as a molecular biologist to teach dance full-time. The studio was born from a desire to make partner dancing more accessible and approachable in the Philadelphia area, addressing what Cheong saw as a lack of flexible and accessible dance options at the time.
Styles offered
23 dance styles taught here
Gallery
The people, the parties and the dancing here
Amenities
Pricing
Approximate lesson costs
Class schedule
Weekly classes and workshops
Concierge Ballroomhasn't set up a public class schedule yet.
If you own Concierge Ballroom, claiming the studio lets you add a public schedule in about 2 minutes. A free Google Calendar is the easiest path — visitors see your class times inline + can add events to their own calendar.
Frequently asked about Concierge Ballroom
Quick answers to the most common questions
What dance styles does Concierge Ballroom teach?
Concierge Ballroom teaches Ballroom, Latin, Smooth, Rhythm, Waltz, Foxtrot and 17 more. The full list of styles is shown above on this page along with each genre's classes and lesson options.
Where is Concierge Ballroom located?
Concierge Ballroom is located in Philadelphia, PA. See the map above for the exact address and one-tap directions.
Does Concierge Ballroom offer private lessons?
Contact Concierge Ballroom directly to ask about private lessons and current class options — their website has the latest details.
Does Concierge Ballroom teach kids and adults?
Concierge Ballroom welcomes students of varied ages and experience levels. Contact the studio to learn which classes fit your age group and level.
How do I sign up for classes at Concierge Ballroom?
The fastest path is to visit Concierge Ballroom via their website or check the class schedule above. Many studios offer a free or discounted intro lesson — contact them directly to ask.
Is there parking at Concierge Ballroom?
Located one block from 8th Street Station (Market Frankford Line, with transfers to Broad Street Line and PATCO). Multiple parking garages, lots and street parking are available nearby; many garages offer discounts after 5pm and on weekends for around $11.