Jojo Gomez

JoJo Gomez is an American commercial choreographer, dancer, movement coach and instructor based in Los Angeles. Born in Fairview, New Jersey and raised in South Hadley, Massachusetts, Gomez told *Seventeen* that Broadway productions inspired her early ambitions and that by age eleven she had trained across dance forms and entered the convention circuit. Scholarship and protégé opportunities gave her experience assisting touring faculty and observing commercial choreography at close range.

The day after high-school graduation in 2011, Gomez moved to Los Angeles at seventeen, signed with an agency immediately after an open call, and booked her first professional audition: the Britney Spears tribute at the MTV Video Music Awards. She went on to perform for Justin Bieber, *The Voice*, *The X Factor*, *America's Got Talent* and Radio Disney, establishing herself as a working commercial dancer across television and live performance.

Repeated typecasting pushed Gomez toward creating work under her own name. In October 2014 she opened a YouTube account and began posting choreography created in apartments and studios. Teaching supported the transition, while filmed classes—especially collaborations with filmmaker Tim Milgram—became a public portfolio. The audience growth led to fuller classes and allowed artists and creative teams to evaluate her choreography without a conventional audition.

That online visibility directly produced a major commission when Tinashe's management approached Gomez after seeing dances to the singer's music. Gomez choreographed Tinashe's "Company" video, released in January 2017, and continued with "Flame" and live work. In the same period she booked choreography for the Backstreet Boys' Las Vegas production. Her agency portfolio documents commissioned work for Demi Lovato, Maren Morris, Charlie Puth and other recording artists.

Gomez maintains a parallel practice of independent dance films and class videos featuring choreography to DJ Snake's "Taki Taki," Billie Eilish's "bad guy" and other circulating tracks. These videos frame commercial choreography for close camera study, replication and teaching. In 2024, Gomez choreographed Tinashe's "Nasty" music video and later published class footage using the official movement, renewing a collaboration that began with "Company" and placing her choreography inside one of that year's most visible pop-dance releases. Current work identifies her roles as instructor, movement coach and creative director alongside independent and commissioned choreography.